With Gravity, we set out to make crypto feel as familiar and frictionless as everyday banking. The challenge? Taking a complex desktop web app and transforming it into a simple, elegant iOS experience built for retail users.
At a time when crypto wasn’t yet bound by regulation, we made a conscious decision to design with compliance in mind—aligning with FCA standards early to future-proof the product and build trust with our users. This forward-thinking approach not only safeguarded the platform, but also positioned us to better serve a broader, more mainstream audience.
The result: an intuitive, accessible experience that bridges traditional finance and crypto.
Business Outcomes
From pixel-perfect UI to app development and branding, we bring your ideas to life. And once you’ve launched? We stay with you—analyzing results, applying insights, and refining the experience so your product continues to evolve and grow.
